Heineken®, the world’s leading premium beverage brand, is ready to bring in year-end celebrations through its “Heineken® Open Your Celebration 2017” campaign, encouraging everyone to usher in the festive season in a spirit of fun and excitement with the “Behind the Star Experience.” The return of Heineken’s successful exhibition earlier this year is back with a more distinctive multimedia presentation and premium format, together with a unique beer garden offering both visual and sensorial delights. Participants can take part in five special zones: 1) Heritage Time Machine; 2) Interactive Ingredients; 3) 360º Brewing Adventure; 4) Global VR Journey; 5) Star Serve Experience, with demonstrations of Heineken®’s standard and quality through the “Star Serve Ritual.” Heineken fans also should not miss out on the “Star Shop” to obtain their favorite souvenirs!
Share some pleasant moments with your friends in a relaxing environment, much like a garden party in the comfort of your home, with Heineken® Extra Cold served at -2℃. The exhibition area complete with state-of-the-art technology is complimented by both Thai and western food from several restaurants, ensuring a special evening. Enjoy a fun night out with “Behind the Star Experience (Multisensorial Exhibition)” at Central World Front Ground from December 1-31, 2017 from 17.00 - 24.00. The minimum age of admission is 20. See more information at facebook.com/Heineken, and Instagram @heineken_th
