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Heineken® officially launches the new and innovative “Heineken® 0.0”


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Heineken®, the world’s leading beverage brand, officially launched “Heineken® 0.0,” the latest innovative non-alcoholic malt beverage at the “Heineken® 0.0 Barcade” event, providing everyone an unexpected but enjoyable way to drink by offering the first-ever chance to try “Heineken® 0.0” with extremely fun games allowing those in attendance to experience the 0.0 effect through four amusing game zones.

“Heineken® 0.0 Barcade” offers you the unprecedented experience to enjoy a non-alcoholic malt beverage made from natural ingredients and brewed with a unique recipe using Heineken’s quality standards. A special process removes the alcohol while still offering Heineken’s unique flavor. This new beverage offers the distinct and balanced taste of malt and can be consumed at any time providing an additional choice for drinkers to celebrate.

Shut the call up
 

Shut the call up: This game tests your speed and accuracy recreating the situation when you’re at the office and have to cope with multiple phone calls coming in all at once during a hectic work day. Be alert and get through the chaos in this cool game.

Traffic Dance
 

Traffic Dance: This game will get you moving, or grooving, by giving directions to test how quickly you can move when the traffic lights change color. The green, red, and yellow traffic lights will adjust to give you the chance to move, or dance, to the music.

Shadow Yoga
 

Shadow Yoga: This game tests your body’s balance and accuracy by seeing how well you can maintain flexible yoga positions through a more fun and interactive twist. Check out the over 10 postures displayed on the LED screen and test your skills from basic through to the advanced level.

Messy Kitchen
 

Messy Kitchen: This test will monitor your parental cleaning skills by duplicating the chaos when dealing with various items that are dropped on the LED floor by your baby. Take on the role of a young parent and clean up the mess with an interactive vacuum cleaner. The more and faster you vacuum, the higher your score!


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