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HEINEKEN PRESENTS SENSATION: WICKED WONDERLAND

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Heineken, the world’s leading premium international beer brand, is opening up a new experience of world-class music and dance with the return of Sensation to Thailand, in a brand new show entitled "HEINEKEN PRESENTS SENSATION: WICKED WONDERLAND" on 1 February 2014 at BITEC Bangna.


Tickets will be available through ThaiTicketMajor starting on 12th November, 10.00AM at Early Bird prices.


Heineken and Sensation will bring you a thrilling voyage of discovery through a magical world full of mysterious and sensuous secrets. Behind the mysterious white door, a huge dance and music floor will be created for approximately 17,000 Thais to enjoy a night that will go beyond their imagination. The experience will be enhanced this year with the introduction of a third level of exclusivity: the Heineken Platinum Deck, an exclusive area that offers even more privileges to consumers, the full experience of this extraordinary music and dance event.


Ms. Pattapanee Ekahitanond, Heineken Marketing Manager at TAP Trading Co., Ltd., the producer and distributor of Heineken, said: “As the brand that consistently creates innovative music experiences, Heineken has partnered with ID&T to present Sensation, a world-class music and dance event originated in the Netherlands. Sensation is loved and enjoyed by more than 2 million people in more than 29 countries over 5 continents. Buoyed by last year’s success with the first event that attracted approximately 10,000 attendees, Heineken is presenting a return of SENSATION in a brand new theme of WICKED WONDERLAND. To allow for the increased capacity and have even more people enjoy the show, this year’s Heineken presents Sensation will take place in Thailand on 1 February 2014 at BITEC Bangna, after visiting Taiwan and South Korea in the last quarter of 2013.


"HEINEKEN PRESENTS SENSATION: WICKED WONDERLAND" adheres to the well-known SENSATION dress code and motto “Be part of the night – dress in white”. It will unveil mysteries by opening the white door into Wicked Wonderland, which is full of secrets and magical music surprises. The over 17,000 visitor large audience will be rewarded with world class performances, acrobatic acts, dancers, stunning laser shows and of course the best dance music.


Beyond Regular ticket, the Deluxe ticket offers superior privileges with exclusive view of the show plus complimentary beverages,” continued Ms. Pattapanee. “And exclusive for Heineken fans, we are adding an extra level of magical spell with "The Heineken Platinum Deck" to provide even greater experience to them. Those who wish to enjoy this exclusivity must either participate in Unlock the Heineken Platinum Deck Parties at exclusive Heineken Outlets or take part in an online activity through www.facebook.com/heineken.


Look forward to a new experience of "HEINEKEN PRESENTS SENSATION: WICKED WONDERLAND" on 1 February 2014 at BITEC Bangna. Tickets will be available through ThaiTicketMajor starting on 12th November, 10.00AM at Early Bird prices. From 12th to 24th November [or until sold out] tickets will be sold at a price of 3,600 baht for Deluxe and 2,500 baht for Regular. Normal prices of 4,500 baht for Deluxe and 3,000 Baht for Regular will go on sale from November 25th, 10.00 AM onwards. Find out more about exclusive tickets for Heineken’s Platinum Deck through Heineken’s Facebook page.


Press enquiries: Verve
O-Chis Amornthakolsuwej (Tool) Tel: 02-204-8225, 082-620-712
Prasit Kritsadaariyachon (Bob) Tel: 02-204-8236, 081-586-2813